UX Case Study · Concept

StackIt

A student-centric fintech concept helping undergraduates build saving habits during school and a financial foundation for life after graduation.

Problem

Most Nigerian undergraduates don't save. Money always seems to come, until it doesn't.

Graduation arrives with a business dream and no savings. A family emergency hits with nothing set aside. By then, it's too late.

StackIt is built for every student who needs to save but hasn't started yet. Saving made automatic, purposeful, and tied to life after school.

User Research

70%

of students surveyed make purchases impulsively.

60%

carried student debt for over a month.

100%

said financial independence after graduation was very important to them, yet most had no savings plan.

We surveyed 20 undergraduates across Nigerian universities to identify financial patterns and behaviors.

User Persona

Okon Mandu

Age 25 · Student · Calabar

300-level Computer Science student at University of Calabar. Runs a computer center on campus but struggles to separate business and personal finances, often undercharging out of people-pleasing.

Goals: Build savings before graduation, separate personal/business finances, eliminate debt, start adult life on solid ground.

Pain points: Customers take advantage of his generosity; struggles with confrontation around payment; no structure for financial discipline.

Empathy Map

StackIt empathy map

Mapping what students say, think, do, and feel revealed a consistent gap between their financial aspirations and their daily behavior.

Wireframes

StackIt wireframes: Splash, Onboarding, Dashboard, Savings Goal, Lockbox

Final UI Screens

Outcome

Completed as a full UX case study: from user research and empathy mapping through to high-fidelity prototype. Currently at concept stage, with the full process documented and published on Behance.

View full case study on Behance →

Photo of Olayemi

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